Turning a Journey into a Mission.

Welcome to Because of B. This space was born from a life-altering "coma seizure" journey that changed our family’s world forever. I've found a very clear sense of direction in all of this, raising awareness and helping fund research that will eventually lead us to a world without epilepsy. Awareness doesn’t have to look sterile and abstract. It can look like quality, wearable apparel and merchandise that fits your everyday life. Many pieces will incorporate a little "neuro-humor" to lighten the heavy topic. (Because let's be honest: It Ain’t Easy Being Seizy.)

 

Our Promise: 

We're doing this to make a difference; big or small.

Awareness: Every design is a conversation starter, designed to pull epilepsy out of the shadows.

Action: 10% of every single order is donated directly to epilepsy research to help find the breakthroughs families like ours are waiting for.Whether you’re here because you’re a warrior, a caregiver, or just someone who wants to look good while doing good—we’re so glad you’re here.Thank you for being part of Brielle’s legacy of hope.